The Google News blog has an excellent post on the truths and myths of how Google News works. Here is the short version:
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More: continued here

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Below is what happened in search today, as reported onSearch Engine Land and from other places across the web.
From Search Engine Land:

Google’s First Layoffs: 300 To Go From DoubleClickGoogle to Lay Off About 300 at DoubleClick from the New York Times reports that Google will be firing about 300 employees at DoubleClick. The layoffs will [...]

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I’m crunching on a bunch of work stuff today, but I wanted to point out this official Google blog post briefly:Since we closed the acquisition of DoubleClick on March 11, we’ve been immersed in integration planning for each of our products and business units. Recently we completed this process for the DoubleClick Performics businesses, and [...]

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Posted by Jane Copland
At any given time, our Q&A section usually features a question or two about image optimisation. People want to know why their images haven’t been indexed or aren’t appearing for their key terms, even after they have added keywords to every imaginable attribute. Appropriate anchor text, nearby-keywords and relevant surrounding content don’t [...]

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Zillow doesn’t see itself as a real estate “vertical.” Instead it regards itself as a media company that creates advertising opportunities around what is arguably the most significant “life events” purchase: buying a home.
In that spirit the company is developing numerous interesting marketing vehicles aimed at consumers in all phases of home buying (and [...]

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