Posted by rebecca Chapter 4 of Web Design for ROI is all about landing pages, and it’s the best and most valuable chapter thus far. The chapter starts off with this little gem of a quote: Enter the custom landing page. It’s a web site’s stand-in for ambassador, concierge, and superstar salesperson rolled into one. [...]

continue reading.....

A couple weeks back I wrote a LinkWeek column here titled “Your Site’s Manifest Linking Destiny“. At the end of that column I closed with the following thoughts… Click to continue reading…

continue reading.....

Below is what happened in search today, as reported onSearch Engine Land and from other places across the web From Search Engine Land: Google Adds Street Views To Step-By-Step Driving Directions The Google LatLong Blog announced that you can now see street views turn-by-turn (when available) when you are seeking out driving directions via Google [...]

continue reading.....

This morning I reported at the Search Engine Roundtable that several webmasters began noticing three values being displayed under some AdWords ads that might reveal some details on how Google may rank AdWords ads. The scores include the “Pscore,” “mCPC,” and “thresh.” Danny and I took guesses at what each might mean and the mCPC [...]

continue reading.....

The Google LatLong Blog announced that you can now see street views turn-by-turn (when available) when you are seeking out driving directions via Google Maps. For example, when driving from the Empire State Building to Times Square, you can see that Google has street views available for every turn. A camera icon, next to each [...]

continue reading.....