Posted by Sarah Bird, Esquire
May It Please the Mozzers,
Last week, there was minor uproar over a Florida District Court’s Order involving negative keywords. Understandably, many SEO/Ms were anxious that the Court screwed something up that would prevent companies from bidding on their competitors’ trademarks for keyword advertising.
Ars Technica ran the headline "’Negative Keyword’ [...]

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If you take a look at the Ask.com home page, you might notice a glaring typo on the Cinco De Mayo theme. Ask has a glaring typo, where they spelled ‘De’ as “Do.’ However, if you click through, Ask.com does link the result to the correct spelling.
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Below is what happened in search today, as reported onSearch Engine Land and from other places across the web
From Search Engine Land:

Facebook Search Box Is Low-Hanging Fruit For MicrosoftNow that the Microsoft play for Yahoo appears to be over (appears to be), everyone and their grandparents are speculating about what Microsoft and Yahoo are going [...]

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Now that the Microsoft play for Yahoo appears to be over (appears to be), everyone and their grandparents are speculating about what Microsoft and Yahoo are going to do now. One quick thing that Microsoft could do to increase its potential reach in search is encourage Facebook to put a Live Search box on the [...]

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Tomorrow I’m giving a talk at the eMetrics summit in San Francisco. A search marketing perspective can often seem “refreshing” in the context of the discipline of marketing in general; it even seems to go against the grain a bit. I’ll be telling the eMetrics audience a bit about how I use core [...]

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