The guy was in a panic. His ROI had been in a nose dive for the last few months, and he couldn’t figure out why. With no major changes to keywords, copy, landing pages, bids or budget, he was dumbfounded about the decline. But when I asked him what his competitors were doing, his response [...]

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Since Google posted on how their search quality stuff works, I figured I take the webmaster view and tell you what webmasters and SEOs have been seeing from Google’s search quality as of late. As many of you know, my other search blog, the Search Engine Roundtable, covers webmaster and SEO related discussions from the [...]

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Below is what happened in search today, as reported onSearch Engine Land and from other places across the web. From Search Engine Land: You Can Search TechmemeYou can now search for past Techmeme articles directly on the site or at http://techmeme.com/search/. Techmeme’s founder, Gabe Rivera, announced the new feature today at his blog. He explained [...]

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Microsoft has invested heavily in Live Search and seen its search relevance and results improve but so far not its market share. The company believes its core search results are as good as what you’ll find on Google or Yahoo. But its share is flat-to-declining, depending on which of the metrics services you choose to [...]

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Posted by Jane Copland If you take any interest in Sphinn and the debates that rage therein, you properly noticed last week’s uproar over linkbait specialist Lyndon Antcliff’s fake story that ended up being mentioned on Fox News. We’ve dabbled in a fair few linkbait projects over the years and since the Sphinn discussion was [...]

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