Search engine results aren’t realized simply from optimizing your web site anymore. This week’s infographic shows that gaining an understanding of the multi-channel nature of the Internet is key to successful online marketing campaigns: Click to continue reading…

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Google Trends has been a popular tool since its launch in 2006. It is one of several free tools that provides some helpful insight into search query popularity and by extension search volumes (although the tool doesn’t explicitly report on search volumes). Since launch Google has added features, such as “hot trends” and country/city were [...]

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Economic waves rise and fall and Internet retailers are as vulnerable to capsizing as any business. Why do some local businesses seem to ride it out more easily than others? What can you do to help your business stick around until the next break in the storm? Here are some common sense answers to how [...]

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Below is what happened in search today, as reported onSearch Engine Land and from other places across the web. From Search Engine Land: Google Adds Numeric Scale And CSV Downloads To Google Trends Google Trends has been a popular tool since its launch in 2006. It is one of several free tools that provides some [...]

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As much as I hate to pile on, run it into the ground, or beat a dead horse, when the topic is link bait I can’t resist, thus this week’s Link Week column. The recent fake-news-story-as-successful-link-bait event and thesurroundingfirestorm has bugged me and had me thinking, which is dangerous when I’m supposed to be on [...]

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