I reported at the Search Engine Roundtable this morning that Google said if your robots.txt is unreachable, your site might not make it into the Google index. By unreachable, Google means that if your server simply times out and does not return any server response when Googlebot attempts to access your robots.txt file, then it [...]
Irony: If Google Can’t Reach Your Robots.txt File, It Might Not List Your Site
Microsoft Adds Television To adCenter With Navic Acquisition
The rumor was that Microsoft had been interested in buying Spot Runner, which provides a range of targeting capabilities to cable TV advertising (as well as online). But instead the company has purchased Navic. Navic does many things but basically enables more targeted and, in some cases, interactive advertising on cable TV. It also enables [...]
Google Decides Books Have Consumer Intent, Puts Them Into Product Search
While Microsoft closed its book search service to focus on search with “high consumer intent,” Google’s gone the opposite way and expanded its book search service in one of the most consumer-driven search verticals, product search.
Google Operating System reports that Google has integrated Google Book Search directly into Google Product Search. That means, when [...]
The Mobile Web - Vital For Social Networking; Important For Everyone Else
Posted by Jane Copland
I’ve recently purchased my first BlackBerry phone, and I’ve thus been introduced to the joys of a truly mobile Internet. There is a big difference between composing all-lower-case, badly punctuated emails on one of these horrific pieces of rubbish and using a phone that was actually designed with the Internet in mind. [...]
Attend SMX Local & Mobile To Leave The PageRank Pack Behind!
As I watch search marketers often continue to obsess about things likePageRank, I wanted to do a personal post / wake-up call related to ourSMX Local & Mobile Search Marketing show happening next month in San Francisco, July 24-25. Because for all the [...]
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