Italy Is to File Charges Against Google Executives from the Wall Street Journal reports that Italian prosecutors have completed their two-year investigation and are ready to file charges against four Google executives.
The suit is over YouTube hosting a video of a disabled teen being taunted by others. The prosecutors are suing for defamation and [...]

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In The Trenches is a weekly spotlight of tips, tricks, and news about the tools search engine marketing professionals use to give them a leg up on the competition. Today: News from the search engines, today’s in-depth look, The Ultimate Guide to Search Marketing Optimization Part 2 - Reference Guide, SpyFu competitive research [...]

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Microsoft tries to one-up Google PageRank from News.com reports on a research paper from Microsoft named “BrowseRank: Letting Web Users Vote for Page Importance (

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While SEO can be done completely in-house, not every company truly has the expertise to fly totally solo and make it to the destination without a bit of turbulence and unnecessary crashes along the way. The problem I’ve been seeing lately lies with companies who genuinely believe they know SEO, but the reality [...]

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How big is Google’s web index? Google hasn’t said for years and still isn’t saying — but it is blogging today about how it "knows" of 1 trillion web-based items. Joy, we haven’t had a search engine talk about pages it knows about to [...]

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