Google has announced that they will now support the ability for advertisers to track their ads using third party advertising tags. This new feature is only available within Google’s content network (aka AdSense) and only available for North America based advertisers.

In the past, the only way to track your impression data was to trust Google’s AdWords reports. Now, it appears you can use third party tags to track content network ad impressions and clicks. The supported and certified ad tracking tags include:

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