In House - A Column From Search Engine Land Perhaps for the first time ever I’m guilty of being slack. Either that or I’ve been seriously buried (a condition I’m sure most in-house SEMs are quite familiar with). Although there was some great liveblogging of SMX Advanced, nobody to my knowledge summarized key takeaways for in-house search marketers. So here are what I consider the most compelling topics discussed at SMX Advanced last month:

Click to continue reading…

More: continued here