SearchCap: The Day In Search, August 19, 2008

Below is what happened in search today, as reported onSearch Engine Land and from other places across the web.

From Search Engine Land:

  • Google Launches Enhanced 404 Widget
    Google has launched a new tool within Google Webmaster Tools that allows Webmasters to create custom 404 pages. To access the tool, go to Google Webmaster Tools, then click on tools on the left and then click on “Enhance 404 pages.” You can then copy and paste the widget code…
  • Yahoo Grouping Results & Google Tests Sort By Date Or Relevance
    It appears that Yahoo has started to group results together, by indenting listings from the same domain under the first search listing. For example, a search on search engine land at Yahoo returns these two results, the second being indented. Google is also conducting some testing with their search listings….
  • Survey Says: Google Leads In Consumer Satisfaction
    Google Leads in Search Satisfaction from reports that Google not only is leading in the University of Michigan and ForeSee Results in American Consumer Satisfaction Index, but is also “surging” in growth. Google scored a 86 in the index, up 10.3% in consumer satisfaction from last year. While Yahoo…
  • Search Illustrated: People Streams
    A common misperception about search marketing is that it consists only of on-page optimization. In reality, SEM touches countless online channels with the ultimate goal of bringing targeted traffic to a web site. This week’s infographic illustrates the number of channels that search marketing taps into—in addition to search…
  • Day One: SES San Jose ’08 Recap
    Day one of the Search Engine Strategies San Jose show is now over. Below is a recap of all the blog posts that I have found, covering the day’s sessions, news and activities:…
  • Yahoo Buzz Opens All Publishers & Web Sites
    Yahoo Buzz is now open to all publishers and web sites. Yahoo announced that any Yahoo user can now “buzz up” any content from any publisher on the Web. Yahoo Buzz launched in February of this year, as a Digg competitor. It was locked down to about 100 publishers and…
  • Optimizing Google OneBox and Yahoo! Shortcut Local Listings
    If you have a site you want to optimize for local searches, you generally want the site to appear in the web search local listing (Google Onebox or Yahoo! shortcut). Creating a page for your local listing could be a determining factor in your listing’s appearance. Below, an easy…

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Paid Search & Contextual


SEM Industry


Video, Music & Image Search

Web Analytics

Recent Hot Items From Sphinn, Our Social News Sharing Site:

More: continued here


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