Learning is a fundamental and highly adaptive function in human beings. More than any other species, humans are designed to be flexible learners and active agents in how we go about acquiring knowledge and skills. Yet much of what people learn happens without any formal instruction.
Think about it. When we’re kids, we learn not to put our hands into the fire by (a) putting our hands into the fire or (b) watching someone else put their hand into the fire. When we’re teens, we have plenty of time to cogitate over what not to do and how not to do it ever again—while we’re grounded. When we’re young adults, we learn what not to do from watching Jackass DVDs.
The fact of the matter is, we learn from observation; it’s a fundamental part of the human condition. And now that we’ve evolved into search engine marketers extraordinare, sites like Search Engine Land and events like SMX provide critical venues for us in our ongoing quest for knowledge, wisdom and self actualization.
More: continued here
