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WebmasterWorld moderator martinibuster shares some valuable link building tips in what he calls the "Link Theme Pyramid." In his post, he gives his opinions on some link building techniques that have worked for him. Roger says that anchor text should match the page it's linking to (where the page should contain the anchor text somewhere). He adds that hubs should be more than pages of links and that perhaps your home page should not be the most relevant page. This is something Jim Boykin pr
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A WebmasterWorld thread asks if it is normal to see a downgrade in rankings soon after conducting a link building campaign. In other words, a webmaster builds links to a site that ranks average. The next few days, the webmaster notices a drop in his rankings for the site. Is that something typical, only to see it go back up even higher the next few days?The answer is no. It is not typical to see a site first decline in rankings when conducting link building.WebmasterWorld administrator, ted
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