Search Marketing Expo – SMX Advanced’s faculty features nearly 100 leading authorities on SEO, paid search, mobile, social media and more. Don’t miss this once a year opportunity to meet them and learn what they know! Early bird rates expire this Friday – register today! SMX Advanced speakers… Please visit Search Engine Land for the [...]

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Digital Marketing Depot Webcast May 14th 1:00EDT/10:PDT – When organized, search rankings, site visit and click-thru data can contribute to marketing success. During this webcast you’ll learn how data influences marketing strategy, how to create a data management plan, how to identify… Please visit Search Engine Land for the full article. See more here:   Webcast: [...]

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If you want to always be closing, then you need to always be testing, a long-standing mantra (and title of a popular book) in the search marketing space. When it comes to search ads, always be testing means trying out variations of ad copy to see which works best. Feeling like you’re out of… Please [...]

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Are those sweet efficiencies early adopters of AdWords product listing ads saw in their holiday numbers coming to an end?  Well, CPCs are rising, but ROI is still solid. RKG’s Q1 Digital Marketing Report finds that as more merchants come on board, product listing ad CPCs are now just 10%… Please visit Search Engine Land [...]

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In January, Facebook unveiled it’s first major move into the search space: Facebook Graph Search. Graph Search is not just another index of the web, however. Rather, it’s powered by what people are liking and sharing, leading to vastly different results than you’d see on Google…. Please visit Search Engine Land for the full article. [...]

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