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Here's a tough question: Who's the smartest marketer of the 8,000+ attendees at SES New York? My first nomination: Jennifer Laycock who did a terrific training session post-SES and spoke eloquently at the conference. What caught my eye during the conference: a ripped-from-the-headlines post-click search retargeting campaign that Search Engine Guide did during the height of the Eliot Spitzer scandal - and the topic everyone was cracking jokes about during panels and at the bar(s). I was on Grayw
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As previously announced, the third annual Search Engine Marketing Scholarship contest has begun and you have until May 23rd to submit your article for entry.In addition to the great prizes already announced, we’re delighted to reveal these great new prizes–bringing the total prize value to almost $15,000!!!New prizes added include:One full pass to Search Engine [...]
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My first time in Toronto did not disappoint. It was brief but very busy with plenty of sessions to choose from during the day. Here is a collection of my favorite photos taken during SES Toronto this week:Matt McGowan, Joe Dolson and Todd Malicoat enjoying some pre-conference conversationKevin Ryan getting the most out of Google’s [...]
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Search Engine Strategies Toronto wrapped up yesterday. I’ll be analyzing some of the new trends that I spotted in Canada over the next couple of weeks. But I wanted to share the top stories and blog posts for SES Toronto Day 2 this morning, so you can get a sense of the highlights from the SEM conference.Fredrick Marckini, the Founder of iProspect and Chief Global Search Officer of Isobar, gave the opening keynote. Mona Elesseily, the Director of Marketing Strategy of Page Zero Media, interv
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